Like everywhere in the corporate world, you’ll find acquisitions and mergers of companies in Direct Selling Business as well. However, compared to other industries, here normally a great number, often thousands of business partners are concerned. Reason enough for utmost discretion when initiating any negotiations. 

I could already accompany some acquisitions and mergers of companies successfully. You often notice a due diligence when checking the companies to be sold, whereas the important assets 

- number of business partners

- sponsoring rate

- fluctuation within distributors

- affiliation to the company as well as

- last but not least: motivation

are more or less neglected!

The value of a Direct Selling company is, however, first of all based on its sales-force and only rarely on product range and/or brandname!

So big mistakes can already be made here distorting a company’s value extremely.